The best way to learn is often to get in there and do the work. That’s why hands-on or experiential learning is such a sought-after experience for students as they prepare to graduate.
Each year our center works closely with business clients and Missouri State University classes on course projects. These semester-long projects allow a group of students to take a deep dive into a particular area of need identified by the business client.
And now, the students need your help.
You are being invited to participate in a research study as part of a graduate student project at Missouri State University regarding text communications in the healthcare industry.
The online survey questionnaire should take about 5-10 minutes to complete. It will ask you to consider the methods in which you would like to receive text messages and when you would like to receive them. Your responses will be used to improve text communication strategy for healthcare providers to provide a better experience for their patients.
Be part of a course project
This is just one example, though.
Other examples of projects include a partnership with the Accounting Department, where students can engage in capital budgeting and cash flow analysis, creation/improvement of internal reporting mechanisms, or using regression tools to develop reporting and/or predictive analytics.
Our projects with Industrial & Organization Psychology students allow a company to focus on your workforce, your most essential and valuable asset. Students can take a deep dive into job analysis and position descriptions, helping to ensure your selection process is enabling you to hire the best candidates.
If your business is interested in working with students and receiving valuable insights, we’d love to help! Submit the form to let us know you’re interested in learning more about future course project opportunities.
Tell me more about this course
MKT796-003 is a full experiential learning course which allows students to make connections between their academic coursework and career goals.
The entire semester is comprised of students working in teams on an experiential learning project for a local business or non-profit organization. These projects include both primary and secondary research components to help clients solve real world business challenges or take advantage of opportunities. This graduate course puts all students’ prior coursework to use as each project requires a diverse set of skills and include a marketing component.
Students work with the clients to clearly define the challenge or opportunity, develop a project scope of work, research the issue and make recommendations to the client to include implementation plans. The students then present their work in both a written and verbal presentation format.
Students meet with through clients throughout the semester and learn to develop and maintain a consulting relationship with business owners and community leaders. They meet remotely via Zoom, phone and email communication.
Specific goals of the course related to experiential learning and career readiness are:
- To enhance teambuilding skills and interpersonal communication through completion of a group project.
- To facilitate student learning in solving unstructured business problems.
- To use project management techniques to manage resources and meet deadlines.
- To promote improved communication skills, including both written and oral presentations.
- To apply business concepts and practices from undergraduate and graduate level coursework in all areas of business throughout the project to offer business solutions for small business clients.