Celebrating #SGFSmallBiz Week with Calibrate Digital Marketing

We’re highlighting great local businesses as part of Springfield Small Business Week.

Calibrate Digital Marketing meeting
Calibrate Digital Marketing helps small business owners optimize their websites and convert leads into paying customers.

It’s Springfield Small Business Week! We’re celebrating all week long with free coworking and great events. We’re also shining a spotlight on some of our favorite small businesses.

Here at the efactory we’re honored to be home base for more than 40 great companies, including Calibrate Digital Marketing. Read on for our Q&A with founder Brian Ash.

Meet Calibrate Digital Marketing

What does Calibrate Digital Marketing do?

Calibrate Digital Marketing is a full service digital marketing agency. We help our clients show up early and often when people are searching for their type of business online, even if they don’t know our clients exist yet.

We also help our clients put their best foot forward and give a great first impression of their business whenever someone visits their website. This helps our clients turn more of those visitors into paying customers.

What’s your best advice for entrepreneurs who are just starting out?

Develop a business plan that you can ease into. Keep your startup costs and monthly expenses low.

Give yourself plenty of time to grow your business without the pressure of having to make a big loan payment or cover a massive payroll each month. This will relieve some of the pressure that comes with keeping the doors open right out of the gate.

What’s the best part about being an entrepreneur in Springfield, MO?

Calibrate Digital Marketing SEO Springfield MO

“Springfield is big enough to have a healthy client base, but small enough that you can still make a splash if you play your cards right.”

What have been some of the best resources Calibrate Digital Marketing has taken advantage of as a small business?

Moving into the efactory gave us instant credibility without breaking the bank.

There’s a great synergy from being around other smart people growing their own tech-related businesses.

Springfield Small Business Week

Springfield Small Business Week is part of the National Small Business Week, which is designed to recognize small business owners and entrepreneurs in Springfield, MO.

More than half of Americans either own or work for a small business, and they create almost two out of every three new jobs in the U.S. each year.

The efactory is proud to serve small business owners and prospective entrepreneurs through office space, coworking memberships, ongoing trainings, and business consultation in cooperation with the Small Business Development Center and Management Development Institute.