AI Advice Worth Repeating: A UniteNews Feature

In case you missed it: Our take on AI, now featured on UniteNews
Join the MarCom Team – Two New Roles That Pack a Big Punch

Our marketing team is looking for two experienced, content-creation lovers, who are ready to make some noise about efactory’s programs! If you’re passionate about web best practices and leading trends, these roles are for you.
Turning AI hesitation into growth opportunities

Lance Coffman discusses how users can slowly integrate AI into their business processes. Learn how you can safely automate your daily tasks and efficiently grow your business.
efactory Launches Entrepreneurship Intern Pilot Program, Offering Real-World Experience for Aspiring Entrepreneurs

Program includes introduction to Great Game of Business for Missouri State University students and efactory members.
Welcome Katie Young to the team

MSU Student Employment has a new Assistant Director: Katie Young. Katie is a proud native of southwest Missouri. Growing up in the scenic Table Rock Lake region, she has developed a deep connection to the community and a love for the outdoors. Katie has years of history with the student employment office and it’s shaped […]
Welcome Fatimah Rafique to the team

Our MSU Student Employment team is growing and we couldn’t be more excited! Fatimah Rafique is our newest Administrative Specialist II here at efactory. She’s ready to jump in and help students and staff with all student employment inquiries. In her short time here, we’ve already seen her go above and beyond; we’re full of […]
How Elevate Helps CEOs Navigate the Challenges of Scaling

Preparing for strategic expansion through Elevate.
Words that sell: Crafting your winning marketing message

Tailoring your marketing message Everyone has their own unique passions and preferences. While some consumers prioritize emotional connections and brand experiences when making purchases, others focus on practical factors like price, quality and utility. Lance Coffman, business consultant, reminds clients to keep their target audience in mind when forming a marketing message. What interests them? What […]
Developing a quicker, more personal (& exciting) Connection

It’s straight outta sci-fi.
MSU’s efactory receives Physical Infrastructure Grant from Missouri Technology Corporation

Grant will help efactory support businesses and employers in region.